So, what has been going on here at the factory in Ybor City in Tampa, FL? Tons!

     First off, Alex and Max would like to give a very special thank you to all of the Celiac Support Group Leaders that have helped us.  It has been our pleasure to send out coupons and samples for our products.  Although the names of those in contact with us are not mentioned here, we want you all to know that we truly appreciate all of the feedback, support, and friendships we have made with you and the celiac community.  THANK YOU SO MUCH!!  (Please remember that there are always samples available upon request for

of original Dairy -Free Italian Ices (but we are removing two, so there will still only be 6).The first is Banana-Split (yes, it is the same as the Stix flavor), which will replace Banana-Berry, and the second is Paradise Punch, which will replace the Tie-Dye flavor.  Also there will be two bonus Stix added to our Dairy-Free Stix Product!!                     

     There is a rumor that   with the New Year there    will be a new product released.  Yes, it is safe to say that the rumors are true.  By February 2004, the first new product to be released in 11 months will be in stores around the country.  We’re sure that a few of you know what we are talking about.  Yes, that’s right:

newest confection in our line up is PEANUT/TREE NUT FREE!!

     PhillySwirl has decided that its New Year’s resolution will be to host monthly field trips to our factory in Ybor City. Each month a different public school group will come for a tour, lunch, and of course, PhillySwirl treats! Do you want your school class to be a part of this?  Contact Audrey Garber at audrey@phillyswirl.com for more information.

     Stay tuned…there are even more products to come…

     UPDATE: Representatives Nita Lowey (NY-18) and James Greenwood (PA-8) introduced H.R. 3684, the "Food Allergen Labeling and Consumer Protection Act of 2003".  The bipartisan

any Allergy Support Group.)  As of February 1, 2004 all of our products will be clearly labeled “Peanut/Tree Nut Free and made in a Nut Free environment” both on the front of the product and under the nutritional information on each product. All of the products will also have the symbol G/F, except for the SWIRLWICHES, so please look for the symbol when making your selections.

     Second, there are some interesting details regarding new products. There are two new flavors being added to the 6 pack 

SWIRLWICHES are coming!  The new ice cream SWIRLWICHES come in 4 flavors: S’mores (a GrahamCracker Cookie with Chocolate Ice cream and Marshmallow Swirl), Strawberry Ripple (a Strawberry Cookie with Vanilla Ice cream and Strawberry Swirl), Fudge Sundae (a Dark Chocolate Cookie with Vanilla Ice Cream and Fudge Ripple Swirl), and last but not least, Blondie (Vanilla Cookie with Vanilla Ice cream and Brownie Batter Swirl).  Although the cookies on the SWIRLWICHES are not gluten free as of yet, this 

legislation addresses the needs of the estimated 2.5 million Celiacs in the U.S. and the 7 million who suffer from food allergies. We are grateful to Representatives Lowey and Greenwood for supporting the celiac community and sponsoring this legislation.  What a wonderful holiday present for us!

     The PhillySwirl Honor Roll Award Program is intended to reward and recognize student academic achievement without bearing a cost to the school. We at PhillySwirl want to inspire children to do their very best, stay the course, and strive for excellence. Therefore, we are providing FREE PhillySwirl coupons, redeemable for an entire box of any of the PhillySwirl products, for each student making the honor roll (All A's and B's, grades 1-12). For redemption, Honor roll students may present the coupon at any grocery store (excluding Costco, BJ'S, Sam's) where PhillySwirl Products are sold.  There are no hidden costs or gimmicks.  The product is entirely FREE.  This is our way of giving back to the community, supporting public education, and providing one more tool to promote academic achievement. We hope that this program will promote student self-confidence, individual achievement,

 challenges students to succeed, and rewards them for "making the grade."  We feel that our involvement will promote a positive relationship with the school and the community. 

     For any questions contact Alex toll-free at 1-877-379-4757 or email alex@phillyswirl.com

     “It was really nice for PhillySwirl to do that for the all the students.  It will encourage others to do better on their report card.  Besides, it is a nice treat and taste great!” -Sara Myers, 8th Grade, Martinez Middle School, Tampa, Florida.

     “PhillySwirl’s new Principals Award Program rewards and recognizes those students who work hard and make honor roll.  This corporate partnership is a plus for education and the community.  It provides a school with student incentives that they otherwise would not have.”  -Sean Alexander, Human Relations, Tampa, Florida.  To sign up for this program CLICK HERE.

     Each issue we will introduce you to a member of our ever-growing family here in Tampa, FL.  This month we have the pleasure to introduce you to Jennifer Boyles, the Controller for PhillySwirl.  She is responsible for all of the financial and accounting aspects and also creates 

and implements polices for

 the office.  Jenn has been at PhillySwirl for 5 years and

 has watched the company grow into a more organized and efficient machine with 

her help.  “PhillySwirl is like

a family. Growing with a company from the ground

 floor has been an exciting

and educational experience that I was pleased I could contribute to and be a part of".

     Trying to find a store that sells PhillySwirl that is near you? Check out our Store Map!

 Please don't hesitate to call us toll free at 1-877-379-4757 with any ideas, questions, 

 comments or email Alex at alex@phillyswirl.com.

You make PhillySwirl possible and we will never forget it!

 Thank you so much for your support!

CLICK HERE and please tell us what you think of this newsletter.

Max and Alex